Ground Control to Major Tom: Vinyl is Still Titan of Industry (And What It Taught Me About Design)
There’s a crate of old records that will always have a place in my heart—and on my shelf. My dad introduced me to vinyl, spinning Zeppelin, Allman Brothers, and The Beatles on weekends while he puttered around the house. At first, it was just background noise. But eventually, I realized: there’s something magical about the crackle, the sleeve art, the weight of a record in your hands. The very same my dad felt when he was in college. Physical media, unlike a playlist, demands your attention. It invites you to slow down, listen deeper, and be present.
That idea stuck with me—not just as a music lover, but as a designer.
When I created the Hunky Dory Record Store brand, I wanted it to echo everything I loved about vinyl. The tactile, intentional experience. The feeling that every detail matters. From the retro-modern logotype to the textured layouts and merch-ready icon system, the design was made to feel like something you’d want to hold onto.
Because good design, like a great record, should be more than functional. It should be felt.
This project wasn’t just another item in my creative director portfolio—it was a personal full-circle moment. One where my roots met my craft.
So while I’m known as a graphic designer for brands, this one was for the kid flipping through dad’s record collection, learning how to appreciate good design without even realizing it.
Want to bring clarity and consistency to your brand content—maybe even make it collectible?